K\u0131sa \u00f6zet: \u015eirket unvan\u0131, alan ad\u0131 ve marka tescili aras\u0131ndaki farklar; yeni i\u015fletmelerin dikkat etmesi gereken noktalar.<\/p>\n\n\n\n
Arama sonucu a\u00e7\u0131klamas\u0131: \u015eirket kurmak veya domain almak marka tescili yerine ge\u00e7er mi? Ticaret unvan\u0131, alan ad\u0131 ve marka korumas\u0131 aras\u0131ndaki farklar\u0131 \u00f6\u011frenin.<\/p>\n\n\n\n
Yay\u0131n metni<\/strong><\/p>\n\n\n\n Bir i\u015fletmenin \u015firket kurmas\u0131, alan ad\u0131 almas\u0131 veya sosyal medya hesab\u0131 a\u00e7mas\u0131, kulland\u0131\u011f\u0131 ismin her bak\u0131mdan marka olarak korundu\u011fu anlam\u0131na gelmez. Bu i\u015flemler farkl\u0131 hukuki i\u015flevlere sahiptir.<\/p>\n\n\n\n Ticaret unvan\u0131 ile marka aras\u0131ndaki fark<\/strong><\/p>\n\n\n\n Ticaret unvan\u0131 taciri tan\u0131t\u0131r. Marka ise mal veya hizmetleri di\u011fer i\u015fletmelerin mal veya hizmetlerinden ay\u0131rt etmeye yarar. Ticaret siciline kay\u0131t, T\u00fcrk Patent ve Marka Kurumu nezdindeki marka tescilinin yerine ge\u00e7mez. Bununla birlikte \u00f6nceki ticaret unvan\u0131 veya tescilsiz kullan\u0131m, kanuni ko\u015fullar\u0131 varsa bir marka uyu\u015fmazl\u0131\u011f\u0131nda hak dayana\u011f\u0131 olabilir.<\/p>\n\n\n\n Alan ad\u0131 almak neden yeterli de\u011fildir?<\/strong><\/p>\n\n\n\n Alan ad\u0131, internet sitesine eri\u015fim sa\u011flayan adrestir. Bir adresin sat\u0131n al\u0131nabilir olmas\u0131, ayn\u0131 ibarenin marka olarak kullan\u0131lmas\u0131n\u0131n hukuken risksiz oldu\u011funu g\u00f6stermez. Alan ad\u0131 veya sosyal medya kullan\u0131c\u0131 ad\u0131 \u00fczerinden yap\u0131lan ticari kullan\u0131m, ba\u015fka bir ki\u015finin \u00f6nceki haklar\u0131yla \u00e7at\u0131\u015fabilir.<\/p>\n\n\n\n Ba\u015fvuru \u00f6ncesinde ne incelenmelidir?<\/strong><\/p>\n\n\n\n \u0130sim ve logo se\u00e7ilirken benzer marka ba\u015fvurular\u0131 ve tesciller ara\u015ft\u0131r\u0131lmal\u0131; i\u015faretin ay\u0131rt edicili\u011fi ile i\u015fletmenin sunaca\u011f\u0131 mal ve hizmetler de\u011ferlendirilmelidir. Marka korumas\u0131, ba\u015fvuru kapsam\u0131ndan ba\u011f\u0131ms\u0131z ve s\u0131n\u0131rs\u0131z bir isim tekeli de\u011fildir.<\/p>\n\n\n\n Yeni i\u015fletmeler i\u00e7in pratik yakla\u015f\u0131m<\/strong><\/p>\n\n\n\n Tabela, ambalaj ve internet sitesi yat\u0131r\u0131mlar\u0131ndan \u00f6nce hukuki ara\u015ft\u0131rma yap\u0131lmas\u0131, sonradan isim de\u011fi\u015ftirme riskinin g\u00f6r\u00fclmesine yard\u0131mc\u0131 olur. Marka ara\u015ft\u0131rmas\u0131 ve do\u011fru kapsamda ba\u015fvuru, \u015firket kurulu\u015fu ve dijital hesap i\u015flemleriyle birlikte planlanmal\u0131d\u0131r. Ara\u015ft\u0131rma yap\u0131lmas\u0131 tescil sonucunu garanti etmez.<\/p>\n\n\n\n Bu yaz\u0131 genel bilgilendirme amac\u0131yla haz\u0131rlanm\u0131\u015ft\u0131r. Somut olay\u0131n \u00f6zellikleri de\u011ferlendirmeyi de\u011fi\u015ftirebilir.<\/p>\n\n\n\n Hukuki dayanak ve edit\u00f6r notu<\/strong><\/p>\n\n\n\n 6769 say\u0131l\u0131 S\u0131nai M\u00fclkiyet Kanunu m.4, 6 ve 7; ticaret unvan\u0131 ve alan ad\u0131 haklar\u0131 marka tescilinden ayr\u0131d\u0131r.<\/p>\n\n\n\n Kaynak: https:\/\/www.turkpatent.gov.tr\/marka<\/p>\n","protected":false},"excerpt":{"rendered":" K\u0131sa \u00f6zet: \u015eirket unvan\u0131, alan ad\u0131 ve marka tescili aras\u0131ndaki farklar; yeni i\u015fletmelerin dikkat etmesi gereken noktalar. Arama sonucu a\u00e7\u0131klamas\u0131: \u015eirket kurmak veya domain almak marka tescili yerine ge\u00e7er mi? Ticaret unvan\u0131, alan ad\u0131 ve marka korumas\u0131 aras\u0131ndaki farklar\u0131 \u00f6\u011frenin. Yay\u0131n metni Bir i\u015fletmenin \u015firket kurmas\u0131, alan ad\u0131 almas\u0131 veya sosyal medya hesab\u0131 a\u00e7mas\u0131, kulland\u0131\u011f\u0131 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"_kadence_starter_templates_imported_post":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-3627","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false},"uagb_author_info":{"display_name":"txest","author_link":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/author\/txest\/"},"uagb_comment_info":0,"uagb_excerpt":"K\u0131sa \u00f6zet: \u015eirket unvan\u0131, alan ad\u0131 ve marka tescili aras\u0131ndaki farklar; yeni i\u015fletmelerin dikkat etmesi gereken noktalar. Arama sonucu a\u00e7\u0131klamas\u0131: \u015eirket kurmak veya domain almak marka tescili yerine ge\u00e7er mi? Ticaret unvan\u0131, alan ad\u0131 ve marka korumas\u0131 aras\u0131ndaki farklar\u0131 \u00f6\u011frenin. Yay\u0131n metni Bir i\u015fletmenin \u015firket kurmas\u0131, alan ad\u0131 almas\u0131 veya sosyal medya hesab\u0131 a\u00e7mas\u0131, kulland\u0131\u011f\u0131…","_links":{"self":[{"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/posts\/3627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/comments?post=3627"}],"version-history":[{"count":1,"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/posts\/3627\/revisions"}],"predecessor-version":[{"id":3628,"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/posts\/3627\/revisions\/3628"}],"wp:attachment":[{"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/media?parent=3627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/categories?post=3627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.avukatozgecaglisoy.com.tr\/rehber\/wp-json\/wp\/v2\/tags?post=3627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}